Having recently launched a new social-investing platform, CNote, Apple is poised to help underserved communities in the US. The company will use the platform to donate $25 million to social-good projects that support underrepresented communities. In addition to promoting social-good projects, Apple has long sought to fight systemic racism and increase capital opportunities for people of color. The company plans to continue building on its commitment to the causes by investing in community colleges and nonprofit advocates, and this latest move is just the latest effort to do so.
Apple and CNote team up for charity
The company recently announced a $100 million initiative to fight racism in the United States, and its latest investment in such a project is no different. The $100 million initiative will include a 50,000-square-foot facility in Atlanta. Additionally, it will support a number of social-good initiatives, including an HBCU campus. To help foster this effort, Apple is working with Southern Company, a long-time ally of the HBCU community.
The company has already made commitments to expand the economic empowerment of people of color, and it has pledged an additional $25 million through the Racial Equity and Justice Initiative (REJI).