As many know, Netflix does not like that their users share accounts and early 2023 will be the end of Netflix password sharing era according to reports.
According to a recent story from The Wall Street Journal, the end of Netflix password sharing will be in early 2023. There have been persistent whispers about the end of password sharing, and Netflix has been looking at ways to combat it, but the changes are due to take effect next year.
The end of Netflix password sharing is near
Netflix has long been aware that password sharing is an issue harming its earnings, but the increase in memberships in 2020 allowed the business to delay dealing with it. With income plummeting this year and Netflix seeing its first subscriber loss in ten years, Netflix CEO Reed Hastings felt it was time to address a problem that had been ignored for far too long. Now Netflix is planning to take action against password sharing in an attempt to restore subscriber counts.
Netflix intends to charge users who share accounts with persons outside their homes beginning in 2023. In several Latin American nations, Netflix has been trying add-on fees for password sharing, charging roughly $3 more. In these countries, anyone outside the home who wants to access the account must supply a verification code, with Netflix continuously requesting the code until a monthly charge is paid to add non-household users.
A similar strategy might be adopted in the United States, with Netflix charging non-household users who share someone’s plan just below the cost of its $6.99 ad-supported plan. Those who have a shared password should join up for their own membership, according to Netflix.
Password-sharing policies will be enforced by Netflix using IP addresses, device IDs, and account activity. To avoid upsetting consumers, Netflix may phase out password sharing gradually rather than abruptly. Netflix apparently explored introducing pay-per-view material, which might cause customers to be reluctant to share their credentials with anyone who would rent a video, but Netflix finally opted against it.
Netflix’s terms of service have never permitted multi-household sharing, but Netflix has been so silent for so long that imposing costs for providing account access to friends and family may irritate some of its members. Passwords are shared by an estimated 222 million paying homes and an extra 100 million households that Netflix wishes to monetize.
Netflix plan pricing covers watching on several compatible devices as well as impacting streaming quality, however, Netflix does not want numerous users watching outside of the same home. Netflix’s premium plan, for example, provides for Ultra HD 4K streaming as well as simultaneous viewing on four approved devices such as iPhones, iPads, and Macs as long as members of the same household are on those devices. So this is the the end of Netflix password sharing as we know it. In addition to increasing money by prohibiting password sharing, Netflix has established a more cheap ad-supported tier in the United States, which costs $6.99 per month.
Many users will be disappointed that the end of Netflix password sharing is here but it was in the making for some time now. If you want to read more articles, we suggest that you check out Netflix Extra User Fee explained: How much, when, and more, or how to get the best streaming experience on Netflix.