It’s the end of an era, Apple has issued a news release announcing that they will cease producing the 7th Gen iPod Touch, as well as all other iPods, at the end of 2020. The most up-to-date version of the iPod Touch was introduced in 2019 and included the A10 bionic chip with 256 GB of storage.
The iPod touch was the final remaining model in Apple’s long-running line of media players. The device had faced stiff competition from Sony and Panasonic in the past, but it prevailed. Every time a technology firm has claimed one of its devices to be an iPod killer, the device has turned out to be a failure. We’re looking at you, Microsoft and your Zune. Needless to say, the iPod will go down in history as one of the most significant technologies of the century.
The music player, which was created over two decades ago, altered the way people thought about music and has had an enduring influence on how the music business works. Many fantastic products from Apple have been launched in the line, including the first iPod, a popular iPod nano, the iconic iPod Shuffle, and of course, the revolutionary Touch model.
The iPod Touch was introduced in 2007, the same year that Apple released the iPhone. It has been one of the most important components that have compelled individuals to change how they consumed media.
Why did Apple stop the iPod production?
Owing to the increasing popularity, modularity, and price of excellent smartphones, the writing on the wall for media players like the iPod Touch has been there for a long time. Apple retired its most popular music player in 2017: the iPod Nano. It killed off the original iPod in 2014, claiming that it was necessary to shift resources. It was only a matter of time until Apple discontinued the iPod Touch, and it shouldn’t come as a surprise.
What’s amazing is that Apple has kept the product going for so long. Clearly, they had lost interest in the device, as evidenced by the fact that the iPod Touch did not get an upgrade for over three years. Furthermore, with world smartphone penetration at an all-time high, iPod enthusiasts were no longer interested in the device.
As iconic as the iPod was, it was bound to be killed off at some point. Still, if anyone wants to get their hands on one for sentimental reasons, Apple has stated that the product will be available while stocks last. If you still hold on to an older Classic model, here’s how you can listen to Spotify on it.