Get ready for a showdown! Microsoft is gearing up to go head-to-head with Apple, and this time they’re confident they’ll come out on top.
According to insiders at The Verge, Microsoft is preparing to unveil its latest innovation: a lineup of Arm-powered Windows laptops that they believe will outshine Apple’s offerings, including the ever-popular MacBook Air.
After years of waiting for better performance from Qualcomm’s processors, Microsoft is placing its bets on the upcoming Snapdragon X Elite processors. These chips are expected to power a new generation of Windows laptops, including Microsoft’s own Surface devices aimed at everyday consumers.
Microsoft’s confidence stems from the belief that these new Qualcomm chips will deliver faster performance than Apple’s M3 processor, especially when it comes to handling AI tasks and running apps smoothly. This is a significant development, considering the historical challenges Windows on Arm devices have faced with app compatibility.
Microsoft’s AI-powered strategy
Microsoft plans to equip its upcoming Surface Pro 10 and Surface Laptop 6 models with Qualcomm’s Snapdragon X Elite processors instead of Intel’s Core Ultra chips, with a specific focus on appealing to consumers. These devices are being touted as the “next-gen AI Copilot PCs,” indicating their advanced AI capabilities.
One standout feature of these AI-powered PCs is the AI Explorer app, which allows users to access past activities on their devices easily. This feature, which utilizes a Neural Processing Unit chip, works seamlessly across Windows apps, providing users with a convenient timeline of events.
In addition to improvements in video streaming and AI-powered effects for images, Microsoft is also enhancing its AI assistant, Copilot, to provide more personalized assistance based on the user’s PC activities.
Qualcomm is equally confident in its new processors, boasting benchmarks that surpass both Apple’s M2 processor and Intel’s latest Core Ultra 7 chips. The company asserts that most Windows games should run smoothly on these new Arm-powered laptops.
Mark your calendar
Microsoft’s highly anticipated reveal of its AI PC vision is scheduled for May 20th, just before its annual Build developers conference. CEO Satya Nadella will outline the company’s AI strategy, emphasizing its commitment to advancing Windows on Arm and integrating AI features into Windows 11.
With a rallying cry of “Copilot for every person,” Microsoft is on a mission to make AI-capable chips the standard in new Windows devices. Brace yourself for a wave of new Windows on Arm devices in June, as Microsoft unveils its comprehensive plans for AI-driven computing.
All images are generated by Eray Eliaçık/Bing