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Twitter rebrand: How to Xeet?

Twitter rebrand: How to Xeet?

Utku BayrakbyUtku Bayrak
25 July 2023
in Social Media
Reading Time: 3 mins read
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Twitter rebrand: Users want to know what Tweets will be referred to as going forward after Elon Musk officially unveiled Twitter’s new name and logo — X — as one particular post on the platform says there is a Help Center page that explains ‘How to Xeet’.

Elon Musk, who last year paid a staggering $44 million to acquire Twitter, just announced his resignation as CEO. And now, the multibillionaire has redefined the brand by removing the famous blue bridie from his social media platform. The fictitious name, Xeet, has garnered a lot of attention despite the fact that he has validated the new term for Tweets.

Twitter rebrand: How to Xeet (Image credit)
Twitter rebrand: How to Xeet (Image credit)

The ‘new’ Twitter help center’s ‘How to Xeet’ section is a hoax

After the company changed its name to X, a post on Twitter purporting that Tweets are now called “Xeet” is untrue. Likewise, the bogus Help Center with the purported “How to Xeet” blog doesn’t exist.

Following the posting by Twitter user Brett Dashevsky with the description “A ‘Tweet’ is now officially referred to as a “Xeet” according to X’s new help center page,” many people now believe that Tweets are now referred to as “Xeets.” However, X’s team refuted the aforementioned claim as “incorrect” in a clarification article by pointing out that “Twitter’s Help Center still reads ‘How To Tweet.'”

After the announcement of its new name, X.com was redirected to Twitter.com, although the official blog for the company still displays “Help Center” followed by the previous bluebird emblem.

A "Tweet" is now officially referred to as a "Xeet" according to X's new help center page. pic.twitter.com/tRxsY3BhW6

— Brett Dashevsky (@brettdash_) July 24, 2023

Why did Elon Musk change Twitter logo?

Elon Musk’s plan to develop an “everything app” that could include messaging, social networking, and financial services, similar to China’s well-known WeChat program, includes converting Twitter to X.

At least one hint of the renaming was in Musk’s tweet from October 4, 2022, which stated that “buying Twitter is an accelerant to creating X, the everything app.” The Tesla CEO predicted that the acquisition will bring X forward by “three to five years,” implying that the website will serve as the core of X before additional services are added.

The change was announced by Musk, 52, in a post on Sunday that read: “Soon we shall bid adieu to the Twitter brand and, gradually, all the birds.”

pic.twitter.com/IwcbqMnQtA

— Elon Musk (@elonmusk) July 23, 2023

The bluebird emblem is no longer present on the desktop website, however, it is still present on mobile. The Internet entrepreneur has updated his profile picture to the X logo and linked X.com in his bio, which links to Twitter, even though the website’s URL is still twitter.com.

Avoid becoming too accustomed to the logo too soon because Musk has stated that the “minimalist art deco” design would probably be improved. A user by the name of Sawyer Merritt came up with the first concept.

Twitter rebrand: How to Xeet (Image credit)
Twitter rebrand: How to Xeet (Image credit)

Twitter rebrand: Since the 1990s, Elon Musk has been using the X idea

Musk has had a long-standing love for the letter since at least 1999, when he co-founded the online bank X.com, despite the fact that the rebranding looks abrupt. In 2000, he combined the business with rival Confinity Inc. to become PayPal. Aware of the “sentimental value” of the domain name X.com, he bought it from PayPal in 2017.

The name of his son singer Grimes, his Tesla Model X, and his spaceship business SpaceX are also mentioned in the letter. His name is pronounced “X Ash A 12,” despite the fact that it is spelled “X A-12.” Unexpectedly, Musk acknowledged that A-12 was the sole part of the name that he contributed since it stood for “Archangel 12, the forerunner to the SR-71, coolest plane ever.”

Featured image credit: Unsplash.

Tags: Elon Musksocial mediaTwitterx
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Utku Bayrak

Utku Bayrak

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