Today, Twitter has announced that it has bought Threader, an application that allows users to create and share tweet threads in a more readable form by simply tweeting ‘@threader_app compile’ inside a thread reply chain.
Today, we officially welcome @threader Co-Founder @marie_dm_ to Twitter! 🎉🙌🏾
— Nick Caldwell (@nickcald) November 15, 2021
As you may see in this scenario, when you tweet at the Threader software, it returns a compiled text chain of the thread for your reading and sharing with others, giving greater usefulness to longer tweets.
Twitter acquired Threader: Twitter Blue services is expanding
There are a variety of tools, such as Thread Reader, that provide this functionality – but Twitter has now incorporated the same feature into its Blue paid subscription service, which the Threader team assisted within the development.
https://twitter.com/TwitterBlue/status/1458110905472860162?ref_src=twsrc%5Etfw%7Ctwcamp%5Etweetembed%7Ctwterm%5E1458110905472860162%7Ctwgr%5E%7Ctwcon%5Es1_&ref_url=https%3A%2F%2Fwww.socialmediatoday.com%2Fnews%2Ftwitter-acquires-threader-app-which-compiles-tweet-threads-into-readable-te%2F610078%2F
Given this, it’s natural for Twitter to solidify the relationship, but it’ll be interesting to see if Twitter tries to eliminate alternative thread compilation and bots in order to get people to pay for Twitter Blue in order to gain access to the same features.
