Amazon has announced that it will launch Amazon-branded TVs. The Amazon TV brand is expected to be launched in October and Amazon has not issued statements backing up or debunking the announcement yet, which makes this the only known source of data on the subject.
A new category will soon be added to Amazon’s commercial portfolio, which already includes a broad range of services and products. According to a recent report, Amazon is developing a TV of its own, which is expected to be released in October.
Amazon-branded TVs, the new thing coming to its catalog
Amazon has not issued official statements in support or denial of the news since BI’s report. So far, it is the only known source of information on the subject.
According to the report, this release will happen in October in the United States, after a two-year preparation period that was delayed by logistical issues.
Aside from licensing its software to other hardware manufacturers like as Toshiba, which equipped Fire TV applications in their TVs, Amazon has recently had a first approach to the project we’re discussing today. In late 2020, Amazon launched a TV in India under the name AmazonBasics.
According to Business Insider, the nearly two-year development process for this carefully guarded project was led by teams from Amazon Devices and Lab126, according to sources who wished to remain anonymous.
The TVs listed in the report will be available with Alexa functionality and will range in sizes from 55 to 75 inches. At least at this stage, the equipment was built and marketed by third parties, including TCL, a Chinese firm that besides producing TVs under its own brand has also manufactures for Alcatel and Samsung.
Amazon’s entrance into the TV market may be an attempt to begin competing with major companies in the technology sector that also sell televisions.
Amazon has the goal of having the widest possible selection of goods and services, and it is a company motto that they wink at with their logo’s arrow pointing from “a” to “z.” Amazon is pushing into our homes with Alexa-enabled speakers, as well as recent additions such as smart refrigerators.
