Google-owned video platform YouTube seeks to optimize the user experience.
YouTube is a platform that prioritizes the visual over any feature, which is why now the most popular video site announced a new search process that will exploit the aforementioned element.
Google’s video platform reported that now with a new mechanism, the content search process will be much simpler.
The new feature will allow users to refine their search to specific elements of each clip, to quickly find the exact section they are looking for.
Details of the new YouTube feature
Via a statement, the platform noted that you’ll now be able to make even more informed decisions about what you’re going to watch through video chapters directly on the search page.
“Until now, when you searched for a video to watch on YouTube, you saw a thumbnail image of each video. It allowed you to collect a quick snapshot of the video content,” they stated on their website.
They add, “When available, these timestamped images detail the different topics covered in the videos and allow you to better evaluate the video you are about to watch. You can also jump directly to the section most relevant to your specific interest.”
Importantly, creators can edit the automatically added segments in their clips, or manually enter their own, which could provide a new opportunity for discovery.
YouTube is also rolling out examples of autoplay video in search result thumbnails on mobile devices (already available on desktop), while it is also launching a new test that will see it display search results from other languages with automatically translated subtitles.
YouTube’s goal is to provide more context for some YouTube searches with additional website links for certain topics, sourced through Google search.
