Apple’s new M1 chip is about to get a new competitor, as Samsung is reportedly prepares a new ARM-based processor for PCs, Exynos 2200.
Samsung’s laptops usually run Windows 10 as their operating system and rely on Qualcomm processors for their high performance. However, with the arrival of Apple’s M1, the Korean manufacturer has decided to stand up to Macs with an Exynos chip.
According to some reports, Samsung is planning to present in the second half of the year, an Exynos 2200 (tentative name). This processor will have an AMD Radeon GPU in charge of the graphics performance of that PC, which is not yet known which model it will be.
This new Exynos model will be manufactured in 5nm and will also have ARM architecture, i.e. it will have many similarities with Apple processors. The Korean brand thus ensures direct competition with Apple’s laptops, but also with Intel, which claims to have better processors than Apple, with Qualcomm’s more powerful chips, and even with those of AMD.
When Samsung and AMD announced a collaboration agreement, they made sure not to compete between the two brands. Samsung products with Exynos chips could not compete with AMD products and vice versa. AMD also manufactures notebooks, so the terms of the agreement seem to have changed.
The Exynos 2200 will be integrated into both new computers and new tablets of the brand, so they will also challenge Apple’s iPad Pro. However, the big difference that can be seen in this processor and new models, compared to Apple’s proposal, is the integration of Windows 10, being able to offer on each device the wide ecosystem of Microsoft applications for work and study. They save spending time developing specific software for their hardware.
“The new Exynos will offer enhanced functions, including outstanding computing power and battery efficiency, by using 5-nanometer processing technology. It is good for both laptops and smartphones” the company spokesman assure The Korean Economic Daily.
This is the bet on a very powerful market, which a few years ago seemed to be somewhat stagnant, but with the pandemic and the rise of teleworking global sales of laptops reached 173 million units in 2020, the highest volume since 2011, according to data from Counterpoint Research. A figure that will continue to grow and the next few years.
