According to SafeBettingSites, Pokémon, the mythical intellectual property created by The Pokémon Company, made entertainment history by becoming the most successful and profitable franchise in the world, reaching an absurd 100 billion dollars in worldwide sales since 1996.
Pokémon surpasses Star Wars to become the most profitable entertainment franchise
This places Pokémon as the most valuable entertainment franchise in the world, surpassing other equally legendary brands such as Hello Kitty, Mickey Mouse, Winnie the Pooh, Marvel, Star Wars, and even Super Mario himself.
And it is not limited to video games, since Pokémon’s intellectual property covers a vast world, from manga and anime to movies, not to mention all the merchandising surrounding this franchise, including official plush toys, cards, Funko Pop!’s, etc.
Also noteworthy is Pokémon Go, which since its release in 2016, positioned itself as one of the most downloaded mobile games. And the profits that Niantic, Nintendo, and The Pokémon Company obtain from this title could not be better.
We will soon receive a new game of the franchise, New Pokémon Snap, available for Nintendo Switch, and also recently, Nintendo announced 3 new titles for its hybrid console, being Pokémon Legends Arceus, and the remakes of the DS titles, Pokémon Diamond and Pokémon Pearl.