Google has unveiled a significant suite of updates for Google Maps in Europe, strategically timed for the summer travel peak. The enhancements leverage artificial intelligence to promote sustainable transport, provide detailed cycling data, and help drivers navigate complex urban environmental regulations. The new features aim to offer more efficient, eco-conscious, and informed navigation options across the continent.
A key innovation rolling out in Copenhagen, Stockholm, and Warsaw is an AI-driven tool that calculates and compares travel times across different transport modes. The feature will proactively show users when walking or taking public transit is nearly as fast as driving. This initiative is designed to encourage the use of sustainable alternatives in congested city centers by making the efficiency of non-car options more visible.
Cyclists in nine major European cities—Hamburg, Madrid, Barcelona, Milan, Rome, Zurich, Budapest, Vienna, and Brussels—will now see significantly more detailed route information. The update will highlight dedicated cycling lanes, notify riders of heavy car traffic on their path, and provide warnings about steep hills, allowing for better planning based on safety, effort, and personal preference.
Globally, Google has activated its fuel-efficient routing option. This feature uses AI to calculate the most economical route based on factors like road incline and traffic, aiming to reduce fuel consumption. Google estimates that this feature, which has seen increasing adoption, helped prevent more than 2.7 million metric tons of CO2 emissions in 2024 alone.
In a crucial update for navigating Europe’s increasingly regulated cityscapes, Google Maps will soon integrate data for over 1,000 Low-Emission Zones (LEZs) and Low-Traffic Zones (LTZs). Launching “in the coming months,” the feature will not only display these restricted areas but will also allow users to input their vehicle type to check for compliance. If a vehicle is not permitted, the app will automatically suggest an alternative route, helping drivers avoid significant fines. This feature is a direct response to user demand, as exemplified by online comments like one from user ‘Ouifuf’ who pleaded, “PLEASE bring this to London so I can avoid ULEZ,” referencing the city’s Ultra Low Emission Zone.
