While Netflix has a lot of content to watch, sometimes it’s frustrating to navigate the platform looking for which movie to watch, this is why they will add a new feature called Shuffle Play in 2021.
But it seems Netflix has a solution to this dilemma. As we mentioned, it is preparing a new feature that will avoid frustration and save us time.
What is the Shuffle Play feature of Netflix?
The company’s plans to implement a new “Shuffle Play” button that will offer instant suggestions, this means the algorithm of Netflix will choose something for you.
To implement this feature, it will use data from your history on the platform. So it can be a series with a theme related to the content you like, a movie, or maybe, a documentary. Or it may suggest that you continue with a series or film that you left halfway through.
The user will not be able to know what kind of content this feature will propose, since it will not show you options, it will simply play the content right away, so you will have to be open to any suggestion. This feature is different from the option Netflix tried a few years ago, which launched a completely random episode of a series.
In the first stage, Shuffle Play is intended for TV, but it will surely be extended to the web version and mobile apps of Netflix. It is a simple dynamic, but it will avoid you to go around the platform or ask a friend to suggest a title for the weekend.
This feature has been tested for a long time, and according to the results shared by the company, users have liked this dynamic. So they plan to launch it worldwide in the upcoming months.