For several years now we have seen a latent competition between the “Millennials” and “Generation Z”, where they constantly seek to stand out from the other in all areas. Now, a study conducted by Whistle, revealed interesting data about both generations, especially in the world of video games.
Millennials are more competitive in games than Generation Z
According to the study, 66% of Millennials men see gaming as a more competitive activity than those of Generation Z, since they believe it is important to be better than their friends in video games. On the other hand, only 55% of Generation Z men share the same position.
In principle, this is because Generation Z sees video games as a social activity rather than an isolated action. In other words, it is more important for them to stay connected to their friends than to compete to see who is the best.
In addition, the study also points out that 58% of the youngest (Generation Z) use streaming platforms such as Twitch to build communities and make new friends. Another piece of data that calls much attention to this generation, is that 77% consume content on these platforms. That is, 3 out of 4 people from Generation Z consume videos on YouTube or Twitch about video games.